I am a dog lover, traveler, gardener, creator, learner, and adventurous chef who embraces zero waste.
Currently open to new opportunities and collaborations.
Feel free to reach out and say hi!
Freelance
UX/VIsual Designer
JAN 2021 – Present
Consulted with clients to develop initial branding strategies, including logo design, typography, and color schemes, ensuring strong and cohesive visual identities.
Designed and developed responsive websites, conducting UX research, and implementing front-end development with continuous improvements based on client feedback.
Led content creation and social media marketing, leveraging Meta Business Suite to run data-driven campaigns on Instagram and TikTok, driving engagement and conversions.
Terabase Energy
Product Designer
JUL 2023 - DEC 2023
Developed a scalable mobile design system, defining typography, color palette, iconography, and UI components to ensure consistency and usability across the platform.
Led end-to-end UX design, conducting research, usability testing, and prototyping to enhance mobile app interactions for field technicians in renewable energy
Collaborated with cross-functional teams to align design solutions with business goals, streamline development, and deliver impactful user experiences.
Meta
UX / Visual Designer
JUN 2018 - NOV 2022
Pioneered a mobile-first learning platform using data-driven insights into mobile trends, achieving a 120% increase in learner engagement and exceeding retention goals.
Established a design system and branding for Meta Business Learning, creating UX/UI templates and scalable visual assets for websites, e-learning, decks, and videos, ensuring WCAG 2.2 compliance, and managing a digital asset library (DAM) for consistency across global initiatives.
Partnered with global stakeholders, consulting on optimal content delivery methods and conducting UX research to streamline workflows and improve operational efficiency.
Visual Designer
DEC 2016 - JUN 2018
Created creative learning mediums such as prints, e-learning modules, presentations, and scenario-based animations for global in-class and online training, boosting learner engagement for Google customer agents worldwide.
Collaborated with content writers, subject matter experts, and localization teams to adapt educational content for Korean audiences (L10n), ensuring cultural relevance and accuracy while maintaining the integrity of the original material.
AT&T
UX / UI Designer
MAY 2014 - AUG 2016
Collaborated to build AT&T Big Data branding, documentation, and design processes, establishing a cohesive and effective design strategy across the organization.
Contributed to the success of the Data Lakes monitor software as part of the Data Quality SaaS by conducting user research, developing diverse personas, wireframing, prototyping, and creating mockups in collaboration with product managers and engineers.
Designed an employee performance insights application, overseeing the entire product design process and earning commendations from leadership.
Education
Academy of Art University
Bachelor of Fine Arts in Web Design & New Media
Seoul Institute of The Arts
Associate of Arts in Digital Arts
Meta
Meta Certified Digital Marketing Associate
Toolkit + Skillset
Branding
Design System
Wireframing
Prototyping
Web/Mobile Design
Motion Graphics
Figma
Adobe Creative Cloud
HTML/CSS
User Testing
Assets Curation
Jira